Life’s too short to focus on the wrong ideas
We exist to help innovation and product teams spend their careers building products and creating outcomes they’re proud of. Because life’s too short to waste time on expensive MVPs for products that will fail.
Innovating to improve innovation? You bet.
Having helped large organisations innovate successfully for decades, we know the frustrations of managing ideas at scale. In complex stakeholder environments, things become too complex too quickly. Growth opportunities lapse, while resources are wasted on the wrong ideas.
This frustration led us to become early adopters of Pretotyping – a proven experimentation method to test ideas with customer data at low cost. But we needed a tool to scale this for our clients – so we built it.
Co-developed with innovation and product teams, Rapidly is not just another idea management tool. It’s the only innovation management software that helps you test hundreds – even thousands – of ideas each year to side step failures and uncover winners faster, powering growth outperformance and making your innovation process clearer every day.
Book a demoGlobal innovation leaders
Our team has decades of experience leading innovation in high performance environments, from startups to multinational organisations, and in supporting companies to embed new innovation processes. Meet some of our key team members.
Leslie Barry
Leslie is a global innovation expert, working at the forefront of Pretotyping. He has led innovation at large organisations, such as Thoughtworks and Sportsbet, embedded Pretotyping in leading Australian and global companies, built four startups and sold two. He has trained 1000+ Pretotypers and guest lecturers on the subject at Stanford University. Based in Australia, Leslie’s lifelong passion for innovation sees him work with innovators and product managers around the world.
Alberto Savoia
Alberto created Pretotyping while working at Google as Engineering Director and Innovation Agitator. He went on to lead Pretotyping workshops at Stanford, where he still teaches today along with helping companies become apex innovators in their industries via his business, Pretotyping Labs. Alberto’s book, The Right It, is known as the quintessential book on Pretotyping. Alberto is a Rapidly adviser and supporter, who we have worked with for almost a decade.
At the forefront of Pretotyping
We’ve been helping companies embed Pretotyping into their product and innovation processes for almost a decade. Because most organisations are good at coming up with ideas and most ideas will fail – so in order to grow faster, you need to fail faster. And that’s exactly what Pretotyping helps with.
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Avoid failures and uncover winning ideas faster
With a tool purpose-built to manage innovation at scale for growth outperformance.
